Breyers® Light yogurt, a highly popular line of light nonfat yogurt fortified with the important health benefits of probiotics, is introducing delicious new Breyers® Light Vanilla Bean. With the perfect amount of rich vanilla bean flavor, smooth Breyers® Light Vanilla Bean joins a delectable line-up of indulgent Breyers® Light varieties.
Breyers® Light is also introducing a new package highlighting the timeless Breyers® brand, a striking black background, and mouthwatering fruit. Distinctive and classic, the new packaging evokes the storied heritage of Breyers® Ice Cream, first introduced by William Breyer more than a century ago.
In addition to Breyers® Light, the new design appears on Breyers® all-natural Fruit-on-the-Bottom, Breyers® Smooth & Creamy and Breyers® Creme Savers®.
Breyers® Light is a rich, creamy and delectably indulgent nonfat yogurt full of probiotics, 100% fat free, and with only 80 calories. In addition, Breyers® Light is fortified with extra helpings of vitamins A & D and calcium, has 70% less sugar (only 7 grams of sugar per serving) and 50% fewer calories than the leading lowfat sweetened yogurt.
Breyers® Light is available in delicious varieties including, Strawberry, Blueberries ’N Cream, Lemon Chiffon, Key Lime Pie, Peaches ’N Cream, Black Cherry Jubilee, Raspberries ’N Cream, Strawberry Cheesecake and new Vanilla Bean.
The new Breyers® Light is now available at select grocery stores and health food stores across the country for an SRP of $0.69-$01.19 for each 6oz cup.
Commented Chuck Marcy, President of The Breyers® Yogurt Company, “Breyers® Light has proven to be extremely popular with consumers looking for a great tasting product with less calories, and we’re confident our new packaging and delicious new Vanilla Bean flavor will further enhance the brand’s broad appeal.”